Online Marketing Manager – Display & Social Paid (m/f/divers)

Founded in Tokyo in 1997 with the launch of the e-commerce marketplace Ichiba, Rakuten is now one of the world’s leading internet services companies, with a transformative presence in e-commerce, digital content and FinTech. With more than 14,000 employees, we are committed to realizing our mission of contributing to society by creating value through innovation and entrepreneurship. With the passion of a start-up and the influence of a global leader, we’re finding extraordinary new ways to disrupt markets and dazzle customers.

In Europe, Rakuten has been active for more than a decade and we have been constantly growing our footprint to more than 14 services and offices in London, Dublin, Paris, Berlin, Barcelona and other major European cities. With a robust core in e-commerce and offices in Berlin and Bamberg, Rakuten Germany seeks to leverage this ecosystem of services to create a unique value proposition to both, consumers and merchants.

We think of ourselves as a new kind of family, one based not on chance but on determination to be the brightest and the best. If you want to be part of our journey and grow with us, let’s talk.

We are searching for our office in Berlin for an:

Online Marketing Manager – Display & Social Paid (m/f)

As an Online Marketing Manager – Display & Social Paid (m/f), you will be responsible for the success of Rakuten’s display advertising for a designated set of accounts. You will launch, manage, scale, and optimize campaigns and structure and develop tests to continually evolve and improve our display program. You will need to manage a budget, build relationships with our existing partners, recruit new inventory partners, and deliver on key goals and performance measures.


  • Drive and optimize the performance of each inventory source, managing your portfolio to hit your overall volume and performance targets
  • Test technical display advertising advancements, plan and execute A/B tests, and try new ad targeting strategies to improve Performance
  • Communicate week to week status and overall channel performance
  • Enable tracking and ensure it’s working on all campaigns
  • Manage relationships with display inventory sources – negotiate pricing terms, manage volume expectations, ad tags, technical troubleshooting, performance monitoring, contract/IO management, etc.


  • The right candidate will possess a proven track record of display marketing experience, analytical skills, tag management & tracking and marketing automation.
  • 3+ years experience running display or social marketing campaigns
  • Strong experience with display and social platforms including ad servers, exchanges, RTB bidders, DSPs, DMPs, with a sound understanding of the online advertising ecosystem
  • A solid personal network of publisher and inventory partner relationships
  • Analytical insights from data and translate them to Actions
  • Strong communication, project management, and collaboration skills with a proven ability to work with both technical and business Teams
  • Excel, DMP/DSP, and SQL skills strongly preferred

  • Interesting and challenging fast paced environment
  • A chance to shape and build the business and inspiration to make a difference
  • Open and respectful multicultural environment
  • Professional, passionate, ambitious, but friendly team
  • Possibility for professional growth and international assignments
  • Active support in finding accommodation and moving from abroad
  • Your recruiter will answer your questions about benefits or working conditions  that are specific to different European locations


  • Innovative and flexible people full of energy
  • Friendly team player with a professional mindset
  • Those who can think for themselves and take action
  • Willing to work in a dynamic, multicultural and global environment where multilingual skills are a big asset
  • Ambitious to grow as an individual within the company
  • Passionate about working in a global company which wants to make a difference by empowering society.


If you are interested in this position, meet these requirements and wish to actively participate in developing our company and join our highly motivated team, please apply by sending an email to Marc Borgstedt at


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